Click here to learn how to make Jeanette’s Bundt Pan Dried Fruit and Pancetta Stuffing, Rachael’s Stuffin’ Muffins and Grant’s Extra-Crispy Cornbread Stuffing.

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The Milano cookies Save Something for Yourself brand campaign empowers women who understand the art of compromise to save something for themselves. With this partnership, Milano cookies and Chatbooks are creating a tangible opportunity for mom to maximize her “mom” time and to savor more of her “me” time. Saving time with Chatbooks means having more time to do the things you love, like seizing a moment of silence to enjoy a Milano cookie (or three).

The partner offers, starting today, will be available in Milanopacks and delivered in Chatbooks packages. In addition, all Milano fans can use the promo code: MILANO to receive one free Series softcover photo book from Chatbooks. For more information on the offer, visit www.chatbooks.com/milano.

“It was such a natural fit to partner with a like-minded brand such as Chatbooks, who acknowledges and celebrates the everyday mom and her everyday moments,” said Chris Foley, SVP/CMO, Pepperidge Farm. “This campaign was built on our mutual understanding of today’s busy woman, and the shrinking amount of time she has to herself.”

“The holidays can be a whirlwind, especially for moms,” added Vanessa Quigley, co-founder and Chatbooker-in-Chief, Chatbooks. “We’re excited to partner with Milano cookies to encourage moms to take a well-deserved break amid the hustle and bustle so they can savor the amazing around them.”

Milano and Chatbooks will launch a social media contest today inviting consumers to share photos of how they save time for themselves during the chaos of the holiday season. The contest aims to uncover real holiday moments and spotlight supermom holiday hacks. Consumers can submit their photos on Twitter or Instagram using the hashtag #SavorYourMoments and #Contest. Winners will be rewarded with a year’s supply of “me time”: enough cookies and photo books to last 12 months.

For more information on the contest, visit www.pepperidgefarm.com/savor-moments-contest/.

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Pepperidge Farm launched Goldfish Go-Karts – the brand’s 32^nd game. The game is a continuation of the Finn & Friends series and now available on the Apple App Store, Google Play and Amazon.

We partnered with global ad agency Y&R and award-winning gaming studio, Sarbakan, to build an immersive gaming experience for kids to enjoy.

“This is something we are really passionate about,” said Karen Firda, Manager, Integrated Marketing. “We BETA test each game in house; we ask Pepperidge Farm employees to take the game home, play it with their children and let us know what they think. My kids love it!”

The game transports players into the world of Finn & Friends, where they can race Under the Bed. Players choose a kart, pick a track and race past obstacles, through loops and over ramps as they battle against opponents to the finish. The app also allows users to build their own track and race tracks built by other players.

The Finn & Friends commercials have been running on TV for more than 10 years. The ads use the Goldfish characters to channel the playful spirit of childhood and bring families together through engaging, interactive content.

“Our games allow us to connect with our consumers in such a unique and immersive way,” said Karen. “We’re reaching our consumers where they want to engage and giving them content I think they truly love.”

Click here to download the new Goldfish Go-Karts game or click here to view all Goldfish games.

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Pepperidge Farm Farmhouse Thin & Crispy Cookies are inspired by homemade cookie recipes and made with only 9 – 12 real ingredients, depending on the flavor, including Chocolate, Flour, Butter, Sugar, Brown Sugar, Cage-Free Eggs, Baking Soda, Vanilla Extract, and Salt.

“Farmhouse Thin & Crispy Cookies were inspired by our Campbell Soup Company Real Food Philosophy,” said Carlos Abrams-Rivera, President, Pepperidge Farm. “There has been a significant shift in many food categories, but specifically in snacks, in which consumers want ‘real food’ ingredients. Pepperidge Farm and Campbell are committed to delivering real food that’s crafted with care and our Farmhouse Cookies and Farmhouse Bread offerings are delicious examples. In our 80-year history, Pepperidge Farm has remained 100% committed to quality.”

As of May 2017, the entire Pepperidge Farm American Collection Cookies line, with names inspired by American cities such as Nantucket® and Sausalito®, will also move to adding cage-free eggs to their ingredient list. All 58 varieties of Pepperidge Farm breads, buns and rolls are free from High Fructose Corn Syrup, and contain no colors or flavors from artificial sources.

This year marks the 80^th anniversary of Pepperidge Farm. The company started in 1937, when Margaret Rudkin, a Connecticut housewife and mother of three young children, discovered one of her sons had an allergy to commercial breads that contained preservatives and artificial ingredients. This drove her to experiment baking her own preservative-free bread for her ailing son – ultimately perfecting a delicious whole-wheat loaf that contained only natural ingredients.

Encouraged by her family and her son’s doctor, she began a small business out of her kitchen selling her Pepperidge Farm bread – named for her family’s home in Fairfield, Connecticut – to local grocers. From there, the company has continued to evolve from one woman’s kitchen to an iconic American company, with several of the nation’s most beloved brands including Goldfish® crackers, Milano® cookies, Pepperidge Farm fresh and frozen bakery items and now, Pepperidge Farm Farmhouse Thin & Crispy Cookies, available nationwide at an SRP of $3.49.

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“We’re embarking on a journey to make sandwiches exciting again,” said Chris Foley, Senior Vice President and Chief Marketing Officer, Pepperidge Farm^®. “Pepperidge Farm^® is committed to bring premium, affordable sandwiches that fit your tastes and lifestyle.”

Mauro, known for his flavor-packed gourmet sandwiches, is crafting 12 simple, creative recipes to take your ordinary sandwich and make it into a signature family favorite. Mouthwatering sandwich recipes include:

• Honey Ham & Heat – Honey ham on toasted Farmhouse Hearty White with pickled jalapenos, pepper jack cheese, crisp romaine lettuce, tomatoes and mayo.
• Mesquite Smoked Turkey & Apple Club – Mesquite smoked turkey, sharp cheddar, green apple slices, cherry peppers and mayo on Harvest Blends Sprouted bread.
• Turkey Rueben – Oven roasted turkey, aged Swiss, sauerkraut and 18,000 island dressing, melted together and pressed on buttered Deli Swirl Rye.
• The Presto Pesto – Roasted turkey, pesto mayo, mozzarella, roasted cherry tomatoes and sliced banana peppers on Whole Grain 15 Grain bread.

“Sandwiches are a staple of bagged lunches and quick dinners and Pepperidge Farm^® sandwich bread is essential to make the meal premium,” said Mauro. “With children going back to school and our lives getting back to our regular routines, we’re giving you the tools to stay creative in the kitchen and still get the nutrition and fuel you need out of your meal, even when you’re running short on time.”

The Mars Agency developed the creative concept, teaming synergistic partners Hillshire Farm and Hellmann’s and securing the creative talent to heighten awareness and interest in the experiential program.

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The new line of Farmhouse Hearty Buns brings better-crafted buns to the commercial bread aisle in three flavors:

• Pepperidge Farm Farmhouse Hearty Buns Hearty White: classic white bun topped with the perfect amount of sesame seeds
• Pepperidge Farm Farmhouse Hearty Buns Rustic Potato: golden, buttery-tasting delicious potato bun baked to perfection
• Pepperidge Farm Farmhouse Hearty Buns Stone Ground Wheat: soft and lightly sweet braided wheat bun topped with bran flakes

“Our Farmhouse Hearty Buns are perfect for your special burger night at home with friends or family,” said Ama Auwarter, Senior Brand Manager, Marketing Bakery, Pepperidge Farm. “Everyone can load up their burger with all the toppings they want– these buns are made to handle more than just ketchup and mustard!”

Pepperidge Farm is supporting the product launch with a marketing campaign, which includes in-store signage, shopper marketing, bloggers and social media, coupons and recipes.

Pepperidge Farm Farmhouse Hearty Buns are now available in eight packs for $3.99 throughout the Northeast including Walmart, Target, Acme, Shaw’s, Stop & Shop, Giant, Food Lion, Hannaford and Shop Rite.

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About Pepperidge Farm
Pepperidge Farm, Incorporated, is a leading provider of premium quality fresh bakery products, cookies, crackers, and frozen foods. Based in Norwalk, Connecticut, Pepperidge Farm was founded in 1937 by Margaret Rudkin, an entrepreneurial homemaker who began baking fresh, wholesome bread for her allergy-afflicted son. For nearly 80 years, people have relied on Pepperidge Farm for its fresh bakery and snack offerings. Among the company’s most popular products are Goldfish^® crackers, Milano^® cookies, more than 50 varieties of fresh baked breads including Pepperidge Farm Swirl, Farmhouse and Whole Grain, and frozen Puff Pastry, Layer Cakes, and Garlic Bread. The company is found in nearly ¾ of homes nationwide. Pepperidge Farm has been part of Campbell Soup Company since 1961. For more information, visit www.pepperidgefarm.com or follow Pepperidge Farm on Facebook and Twitter.

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Brian Blanchard, Vice President, Cookies & Crackers, Pepperidge Farm said “This was such a natural collaboration because the film is about Dory learning about the meaning of family through a fun journey. That’s what Goldfish are all about – connecting families through playful moments. We hope families enjoy the snack and film together, and that the combination brings smiles all around.”

Disney•Pixar’s Finding Dory is one of the summer’s most anticipated films, and will hit theaters nationwide Friday, June 17.

Pepperidge Farm, based in Norwalk, Connecticut, introduced its Goldfish crackers in 1962 after founder Margaret Rudkin discovered them on a trip to Switzerland. Today, Americans enjoy about 150 billion Goldfish each year – if strung from head to tail, that could reach around the world nearly 60 times. For more information and ideas about how to interact with Goldfish, visit www.goldfishsmiles.com and www.goldfishfun.com.

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Designed for families who choose organic foods, Goldfish Made with Organic Wheat are 70% organic and certified by the California Certified Organic Farmers (CCOF). CCOF is a USDA accredited domestic and international organic certifying agency, headquartered in Santa Cruz, California.

Brian Blanchard, Vice President, Cookies & Crackers, said, “Goldfish Made with Organic Wheat expands our offerings to meet the needs of America’s evolving young families, while delivering the same delicious taste children and parents have grown to expect from Goldfish. As with the introduction of Goldfish Baked with Whole Grain last year, we are always looking to provide wholesome snacking fun and smiles to all families.”

Pepperidge Farm, based in Norwalk, Connecticut, introduced its Goldfish crackers in 1962 after founder Margaret Rudkin discovered them on a trip to Switzerland. Today, Americans enjoy about 150 billion Goldfish each year – if strung from head to tail, that could reach around the world nearly 60 times. For more information and ideas about how to interact with Goldfish, visit www.goldfishsmiles.com and www.goldfishfun.com.

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The program is in all markets where Pepperidge Farm Farmhouse and Whole Grain breads are distributed. A full list of participating breads for purchase can be found at https://www.pepperidgefarmreward.com/participating-breads/. Loyalty rewards include manicures/pedicures, hair styling, makeup applications, fitness classes, personal training sessions, yoga or Pilates classes, roller skating passes, nutritional consultations, and more.

“We’re connecting with our consumers in a new, intimate way,” said Hector Briones-Sanchez, Business Director of Fresh and Frozen Bakery, Pepperidge Farm, “Life can be hectic, and this loyalty program is our opportunity to give consumers the relaxing and personalized experience they deserve with local businesses. For Pepperidge Farm, the care we put into our products, extends to caring for our consumers.”

“We provide brands with a new and innovative way to engage with the consumer by rewarding them with high value experiential rewards that replace traditional discount and coupon incentives,” said Chris Jurist, Business Development Director at TLC Marketing New York. “This program is specifically tailored to the Pepperidge Farm consumer and designed to bring the brand and consumers closer.”

See full terms and for more information about the program details, visit PepperidgeFarmReward.com.

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Startingtoday, parents will be encouraged to submit their personal family stories – or “Goldfish Tales” – about when Goldfish crackers brought a big smile into an everyday moment. Along with their story, they must submit a family photo or scene created with Goldfish crackers to visually represent their tales. Submissions will be accepted on GoldfishSmiles.com, and monthly prizing will be distributed to lucky fans. In addition to potentially inspiring a future Goldfish crackers ad, all eligible consumers who submit their own tale have a chance to win a $5,000 trip anywhere in the United States. Visit GoldfishSmiles.com for sweepstakes rules and details.

“Goldfish Tales focuses on the consumer’s own life experience with our brand through user-generated content,” said Peter Lyons, Business Director, Goldfish.  “We have such passionate fans, and we wanted to create an opportunity to engage with them on a deeper level. The intention is to provide families with an exciting outlet to share those special moments and fun family times with a much larger audience.”

Pepperidge Farm teamed up with Team 350°, the collaborative agency team dedicated to Pepperidge Farm comprised of talent from Y&R, Geometry and MEC to develop the print and digital assets for the campaign, with Ingenuity Design extending the concept into the in-store experience.  To produce the stop-motion video spots for TV and online video, the group tapped LA-based production agency, Stoopid Buddy Stoodios – the ground breaking animators behind Cartoon Network’s “Robot Chicken.”

The Goldfish Tales campaign includes online video, social media, TV, print, digital banners, in-store signage and GoldfishSmiles.com, a digital hub for the program. The hub will showcase the user-generated submissions, as well as behind-the scenes images and footage from the filming of the campaign’s first video, “Goldfish in the Car” and a variety of other interactive content. The campaign rolls out over the next two months, with the digital hub, online videos and first round of print ads having launched in the beginning of February, TV spots beginning on March 2 and the second round of print advertisements entering rotation in April books. For more information, fans are encouraged to visit GoldfishSmiles.com and follow the brand on Instagram (@GoldfishSmiles) and Facebook (facebook.com/GoldfishSmiles).
About the Goldfish Brand
Pepperidge Farm, based in Norwalk, Connecticut, introduced its Goldfish® crackers in 1962 after founder Margaret Rudkin discovered them on a trip to Switzerland. Today there are more than 25 Goldfish snack varieties including the popular Flavor Blasted® and Grahams lines, and the brand is leading the snacks category as one of America’s most popular crackers. Pepperidge Farm has been part of Campbell Soup Company since 1961 and is part of its Global Biscuits and Snacks division.

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